I've been privileged to work with a diverse group of companies in many different roles. Each opportunity utilized different areas of experience in everything from Creative Direction to Design and Post-Production.

My Responsibilities at Mitchell International Included:
Creative Direction | Project Management | Motion Graphic Design | Digital Design | Traditional Design | Editing

Mitchell.com Refresh

A modern, fully responsive CMS site was created by closely working with the product marketing and sales teams. I developed wireframes, designed comps, and aligned value propositions while ensuring brand consistency. My team was responsible for front-end design to back end development while balancing time, costs, and expectations.

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Mitchell 2014 P&C Conference

This one of a kind experience allowed attendees to play and learn in kiosks—from the company's humble beginnings in 1946 up to today's advanced solutions. I was responsible for creative direction through production of all conference branding.

P&C Conference App

An app was created allowing attendees to share photos, vote on discussion topics and view active users on a ranked leaderboard.

P&C Conference Interactive Apps

Attendees were able to get a hands-on experience with three apps featuring gamification and analytics. The realtime feedback was displayed on monitors as live infographics.

P&C Conference Event Marketing Videos

By working closely with our internal team and external vendors, a video package was created featuring customer interviews, interstitial motion graphics, multi-projector videos and speaker walk on title screens.

Benefits Guide

A benefit guide was created for new Mitchell employees that assisted in finding quality information within an easy to digest format.

Global Brand Guidelines

My team was tasked with designing a large scale information portal that would serve as a social center at Mitchell, allowing easy access to style guides, tribal knowledge, templates and communication guidelines across business units, design, and development teams.

Mitchell + Healthcare Blue Book

A campaign was created to promote a new service that allowed an employee to discover the fair price of a healthcare offering in their area.

APD Digital Marketing Product

The Auto Physical Damage business unit requested my team to create the brand launch materials for their Digital Marketing product. The product allows auto body shops to easily set up social media and digital CRM in a customizable modular platform.

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Mitchell Marketing Videos

Utilizing my background in Broadcast, I was able to find many areas of cost savings, from shared asset libraries to interview techniques for a myriad of videos while developing a visual style unique to Mitchell.

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Tradeshow Booths and Signage

Large scale signage and booths were created for trade expositions that allowed attendees to have a uniquely branded experience while interfacing with Mitchell representatives.

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My Responsibilities for Anderson Plumbing Heating and Air Included:
Art Direction | Editing | Motion Graphics | Color Grading | Broadcast Encoding & Final Delivery

Broadcast Commercial Campaign

As the principal post-production designer and editor, I took the spots from script to final network delivery. Providing broadcast compliance on each spot, ensuring the color space, audio levels and picture conformed to each network's requirements.

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My Responsibilities at California Charter Schools Association Included:
Creative Direction | Project Management | Motion Graphic Design | Digital Design | Traditional Design

Portrait of the Movement

This annual report reviews charter school performance across California and makes the case for improved accountability of persistently underperforming charter schools. I've designed and managed a team of designers and photographers to create the requested print and digital formats, including a yearly executively summery.

CCSA Advocates

A comprehensive brand was created for CCSA Advocates, the 501(c)(4) branch of CCSA. It included a logo, typography and color palette. Additionally, a corporate identity, website, social media assets and a style guide were also designed to support the new brand.

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Videos

I've supported CCSA's video endeavors with custom motion graphics.

20th Anniversary Badge

CCSA sought to show off their 20th anniversary in style with a custom badge which was used in digital and traditional collateral.

CCSA Website and Social Media

Ensuring the continued progression of CCSA's digital presence, I have aided in content creation, selecting and editing photos, and ensuring brand consistency across digital channels from their website to social media networks.

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My Responsibilities for the San Diego International Airport Green Build Included:
Art Direction | Motion Graphic Design

As the largest improvement project in the airport’s history, the Green Build helps meet the airport’s current and future demand for travel, while improving customer service and serving as an economic stimulus for the San Diego region. I was part of the team that worked on the video overview for the San Diego International Airport's Green Build.

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My Responsibilities at Websense Included:
Art Direction  | Motion Graphic Design | Digital Design | Traditional Design

Websense TRITON Advisory Board

Participation in this elite social network entitled members to benefits including roadmap/strategy sessions, direct lines of communication to product management teams, invitations to exclusive events, and networking opportunities with peers and industry thought leaders. I was responsible for working on UX, wireframes, design comps and production for the site, as well as motion graphic videos. 

Websense 2010 Threat Report

Covering attack vectors across web, data, email and endpoint, the Labs team uses their decades of experience, volumes of data from the Websense ThreatSeeker™ Intelligence Cloud and telemetry from the TRITON® products to accurately identify the most likely threats to critical data.

I was responsible for working on the print report, website and motion graphics videos to support this first run on their now annual report. 

Websense Website

While participating in the site update, I provided strategy, wireframes, digital comps and motion graphic videos. The site featured animations bringing a modern and interactive feeling to the site.

Websense Posters

Out of Home advertising posters were created that were highly visual and provided simple value based messaging. 

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My Responsibilities for Solar City Included:
Art Direction | Motion Graphic Design | Visual Effects Animation

Solar City National Commercial

As part of the design team, led by Manifeste, I was responsible for various parts of the spot including the VFX animations that required extensive matte painting to show polluting entities set in reverse.

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My Responsibilities for the San Diego Film Festival Included:
Creative Direction | Motion Graphic Design | Video Editing

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My Responsibilities for Varian Included:
Art Direction | Motion Graphic Design

National Dear Cancer Campaign

Varian launched its Dear Cancer campaign, to inspire patients, families and friends to write letters to cancer, extending the idea to all who have been affected by this terrible disease. As part of the design team, led by Manifeste, I was responsible for art direction and content production on various aspects including videos, animations and advertising to drive people to the site.

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My Responsibilities for the Phoenix CyberKnife and Radiation Oncology Center Included:
Art Direction | Motion Graphic Design | Visual Effects

Phoenix CyberKnife Commercial

VFX animation and motion graphics were created for this regional spot for the Phoenix CyberKnife and Radiation Oncology Center.

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My Responsibilities for Marchand Media Included:
Creative Direction | Branding | Project Management | Motion Graphic Design | Digital Design | Traditional Design | Video Editing

Rooms To Go

While working with Marchand Media I had a hand in the creation of many Rooms To Go commercial television spots. Working closely with the talented folks at RKL Productions to support the launch campaigns and sub-brands, including the popular Cindy Crawford home line.

The following spot and additional stills are from various productions in which I had creative freedom to produce work that was different enough from other RTG advertising efforts to get noticed in the crowded home furnishing retail space. From purely typographical, to heavily motion graphics based, I always tried to keep an interesting and artistic feel to my work

WWE Style Guide

Marchand Media was an essential partner of the WWE while they transitioned from Standard Definition to High Definition broadcasting. Part of this partnership was to create a style guide featuring quick access to elements, their location on servers and directions on utilization.

Jumbotron Advertising

Madison Square Garden's Vegas concert series

This highly visual piece was shown multiple times during events featuring a minimal color palette and fit a custom run length and container size.

NYC City Music Hall HD Plasma Advertising

This Champion Mortgage advertisement was displayed on multiple screens at Radio City Music Hall.

Madison Square Garden Network's The Knicks Experience

A show packaging was created for a New York Knicks fan show, called The Knicks Experience. The packaging included the show opening, interstitial graphics, a unique logo bug and lower thirds. The video below showcases some of the graphics used on the show.

Beautiful Stranger.TV

Beautiful Stranger.tv is a media brand interviewing real people on style in city streets. It's digital presence was acclaimed for being one of the first fashion content sites to add innovative shopping technology, allowing users to instantly shop the exact (or similar) items that featured strangers were using.

I was an integral part of the launch of Beautiful Stranger.TV. Working on the creation of the brand's identity, visual show packaging, music, custom motion graphics, website, e-mail blasts, media-kits and more. I also managed independent videographers and internal artists for various elements of the show and website.

Marchand Media Branding

Since Marchand Media services offerings were evolving, a rebrand was needed to better communicate its future in the marketplace. The multifaceted logo became the brand's heart. It's shape, a seemingly impossible yet solid object, is symbolic of the duality in creating captivating commercial media and an artists struggle to seek growth and new perspective on each project.

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